Marketers live for one beautiful moment.
They toil for hundreds of hours just to experience one fleeting nanosecond.
Bringing this deciding tick of time into existence is what makes or breaks marketers—what builds their fortunes or abandons them to poverty. Quite frankly, your entire business depends on this blink of an eye.
What am I talking about?
That beautiful instant when a person suddenly, and sometimes even secretly, decides, “I’m going to buy this.” When their resistance evaporates and they reach for their credit card; when they overcome the uncertainty and doubt and are ready to experience the joy of buying something.
This is what marketing is all about. This is what makes people rich.
The difference between the master marketer and amateur is the master knows how to systematically lead people to this crucial realization without them even knowing what he’s doing, while the amateur stumbles through a process that draws attention to itself, turns people off, and fails to sell.
Through meticulous surveying and market research, the master marketer has an intimate understanding of his prospects and can communicate to their desires, fears, frustrations, and dreams; while the amateur couldn’t walk a mile in his prospect’s shoes if his life depended upon it and talks only about what he thinks is right and wrong, desirable and not.
The master marketer adeptly applies age-old principles of persuasion to ethically lead people to take actions that are in their best interests, while the amateur beats prospects over the head with shoddy sales messages that attempt to forcefully pry open their wallets.
The master marketer spends his money on cost-effective, high-impact marketing channels and crafts messages tailored specifically to each type of prospect he is addressing, while the amateur doesn’t have a clue how to maximize profits for every marketing dollar he spends and thinks he’s communicating to “the masses” instead of very real, distinct individuals.
We could go on, but you get the point. There’s a reason why master marketers are rich: They know how to get into people’s heads, see the world from their eyes, and communicate to them in a way that resonates deep down inside and compels them to take action. And these skills don’t come easy…but they can be learned—and we can teach you.
That’s why we created the Total Marketing Mastery Course. This two-part course will teach you things most people will never know about marketing and will transform you into one of the rare marketers who know exactly how to go from not even having a product to sell to summoning an unstoppable torrent of orders that fill their bank accounts.
And what if we told you that you could make this transformation in two short weeks? Well, you can when you do the Total Marketing Mastery Course. This training is the result of three years of intensive research and real-life testing to boil down the fundamental marketing truths and most effective marketing tactics and strategies. The proof of the workability of these principles and techniques is all around you, driving sales like gangbusters in every industry you can name.
In this course you’ll learn things like:
- How to use marketing surveys to get into the heads of your prospects and discover their fears, desires and dreams.
- How to craft persuasive, compelling copy.
- How to position your products and services so your prospects are instantly drawn to them.
- How the pros test and track their advertising campaigns to maximize profitability.
- How to find profitable marketing opportunities by tapping into “mass desires” that already exist in markets (instead of beating your head against the wall trying to sell things that people don’t want).
- And so much more.
Quite simply, these are the secrets of getting more business than you can handle, and you will be shocked at how quickly and easily it can be done when you do it right.